by Stephen Babb, AO Contributor | Nov 4, 2015 | Local Search SEO, Search Engine Optimization
Search engine optimization (SEO) has become a first-order consideration for any website seriously looking to increase traffic. That includes law firm websites, too . . . at least those that haven’t been left to rust in cyber oblivion. If you care about your law firm...
by Hann Wang, AO Contributor | Oct 26, 2015 | Local Search SEO
Search engine results matter. Higher visibility online ultimately means more targeted traffic and sales. Leads generated from search engines also tend to be more targeted than other marketing channels. The reason why is because users enter in search queries to find a...
by Hann Wang, AO Contributor | Oct 22, 2015 | Local Search SEO, Search Engine Optimization, Website Tools
Your site is a valuable asset. It serves as the first point of contact that visitors have with your company. But as time passes it’s easy to neglect your site. You get busy. You have orders to fulfill. Enquiries to respond to. Business meetings to attend. So what ends...
by Hann Wang, AO Contributor | Oct 15, 2015 | Local Search SEO, Search Engine Optimization
Local search is more important than you think. Whether your business sells products or provides services, local search optimization absolutely needs to be part of your marketing. And the reason why is simple: More consumers now use search engines as a starting point...
by Monica Thomason | Oct 14, 2015 | Local Search SEO, Pay Per Click, Search Engine Optimization
In the first half of this year Google banked nearly $35 BILLION dollars. We all know Google rules the world, but even that number surprised me. Obviously they are making this haul from their Adwords platform which quite literally siphons money from your bank account...
by Hann Wang, AO Contributor | Oct 2, 2015 | Local Search SEO, Search Engine Optimization
Google has released another update to its ranking algorithm. This is nothing new of course. Every year, Google makes hundreds of changes to its algorithm. Occasionally the company launches major updates that affect the search results in significant ways. The most...