by Hann Wang, AO Contributor | May 10, 2016 | Local Search SEO
There are numerous SEO practices to improve site rankings. Some of these include: Optimizing landing pages with relevant keywords Creating profiles on local business directories (e.g. Yelp) Building backlinks through content promotion Sharing content on social media...
by Hann Wang, AO Contributor | May 4, 2016 | Local Search SEO
Search engines represent a major opportunity for businesses with a local content marketing strategy. Rank for your target keywords and you can practically guarantee a steady stream of targeted traffic. Potential customers who are actively searching for products or...
by Hann Wang, AO Contributor | May 3, 2016 | Local Search SEO
Visibility has always been a key aspect of driving sales. Even if your products or services have breakthrough features that no other competitor has, your target audience won’t buy from your business if they don’t know it exists. This is why companies spend millions of...
by Stephen Babb, AO Contributor | Apr 27, 2016 | Local Search SEO
If you’ve gotten this far in your research, you’ve probably already been persuaded that search engine optimization (SEO) is an important consideration for your small or medium-sized business. And if you’re specifically interested in local SEO, that means you’re...
by Stephen Babb, AO Contributor | Apr 25, 2016 | Local Search SEO
Though you might generally associate local SEO strategies with the attempt to appear in the first several pack of local or map results (i.e. the first three hits on Google after sponsored results), organic rankings still matter for local businesses. To that end, many...
by Hann Wang, AO Contributor | Apr 19, 2016 | Local Search SEO
Every business starts small. But eventually a single location can become a limiting factor. Because it means that you can only cater to customers in your area. One of the reasons why companies such as Starbucks and McDonald’s are such powerhouses in their industries...