by Hann Wang, AO Contributor | Mar 4, 2016 | Local Search SEO, Search Engine Optimization
SEO – Search engine optimization is absolutely fundamental. Consider the following chart about online shopping behavior: The findings of the Nielsen Global Connected Commerce Survey demonstrate that many consumers look up product information online before making...
by Hann Wang, AO Contributor | Mar 3, 2016 | Pay Per Click
The sales cycle is defined as the stages that a customer goes through when making a purchase. Research and discovery is the first stage of this cycle. When potential customers decide to buy a product or service, they need more information to better evaluate their...
by Hann Wang, AO Contributor | Mar 2, 2016 | Pay Per Click
AdWords is an online platform that enables advertisers to display ads in the search results. The way it works is rather straightforward. You bid on a set of keywords that are relevant to your market (e.g. SEO services Austin) and create brief advertising copy. Your...
by Hann Wang, AO Contributor | Mar 1, 2016 | Search Engine Optimization
Many webmasters and SEOs reported major fluctuations in the search results over the last week. A number of tracking tools saw major changes in the Google algorithm including MozCast: Many believed that the update was the latest version of Google Penguin. But it was...
by Hann Wang, AO Contributor | Feb 24, 2016 | Internet Marketing, Search Engine Optimization
Several online tracking tools have recently reported major fluctuations in the search rankings: What was speculated to be a Penguin update was actually a core algorithm update as confirmed by Gary Illyes, webmaster trends analyst at Google. Updates are nothing new of...
