Building Citations: A Local SEO Strategy Every Small Business Should Know
If you’ve gotten this far in your research, you’ve probably already been persuaded that search engine optimization (SEO) is an important consideration for your small or medium-sized business. And if you’re specifically interested in local SEO, that means you’re...
A WordPress SEO Checklist For Higher Rankings
WordPress is a powerful content management system (CMS) that is relatively simple to set up. You can easily customize all aspects and extend the functionality of a new installation with plugins. Best of all, WordPress is already a highly optimized system that is...
Using Content Marketing In Your Local SEO Campaign
Though you might generally associate local SEO strategies with the attempt to appear in the first several pack of local or map results (i.e. the first three hits on Google after sponsored results), organic rankings still matter for local businesses. To that end, many...
Making the Most of Your Facebook Business Page
Though the value of social media to businesses of all sizes has become fairly self-evident, it’s not enough to simply have an unattended Twitter of Facebook account—particularly when the latter has become such a go-to destination for consumers in search of products...
Local SEO Best Practices For Multiple Locations
Every business starts small. But eventually a single location can become a limiting factor. Because it means that you can only cater to customers in your area. One of the reasons why companies such as Starbucks and McDonald’s are such powerhouses in their industries...
Improve Rankings in Google’s Local 3-Pack With These Steps
Search simply cannot be ignored. Google processes billions of search queries everyday. Higher visibility in the search results ultimately translates to more targeted traffic and sales. Not ranking for relevant terms could mean losing out on potential customers who are...