by Stephen Babb, AO Contributor | Feb 26, 2016 | Search Engine Optimization
For many businesses, the time a company website requires to attract users may be the difference between sliding deeper into debt and finally turning a profit. Highly competitive industries may be particularly unforgiving, so the idea that one must simply be patient...
by Stephen Babb, AO Contributor | Feb 19, 2016 | Website Design
As we leave 2015 behind the in the rearview mirror, it’s worth taking stock of what’s working—or not working—on the website design front. Businesses of all sizes have some difficult choices to make in that regard. Beyond the general costs and benefits associated with...
by Stephen Babb, AO Contributor | Jan 25, 2016 | Internet Marketing, Local Search SEO, Search Engine Optimization
The endless quest to better understand—and exploit—search engine optimization (SEO) is about to get even more complicated. Fortunately, there’s no shortage of experts and consultants to help see you through the newest SEO trends and changes. But we wanted to give you...
by Stephen Babb, AO Contributor | Jan 18, 2016 | Internet Marketing
Everything you thought you knew about online marketing is changing before our eyes. The tried and true rules of five or 10 years ago are constantly being replaced with new ones. Search engine optimization (SEO) trends that were once cutting edge may now be...
by Stephen Babb, AO Contributor | Jan 15, 2016 | Internet Marketing
According to Google—knower of everything—a full, “94 percent of consumers research products online before buying.” The search engine giant also notes that, “three out of five people use search engines as a go-to shopping resource.” Starting to see a trend? The...