by Stephen Babb, AO Contributor | Jan 25, 2016 | Internet Marketing, Local Search SEO, Search Engine Optimization
The endless quest to better understand—and exploit—search engine optimization (SEO) is about to get even more complicated. Fortunately, there’s no shortage of experts and consultants to help see you through the newest SEO trends and changes. But we wanted to give you...
by Hann Wang, AO Contributor | Jan 22, 2016 | Internet Marketing, Search Engine Optimization, Website Tools
Type in a search query into Google. The results appear instantaneously with the most relevant at the top. But have you ever wondered how those pages rank? Displaying the most relevant results out of millions of pages is a monumental task. So Google utilizes a complex...
by Stephen Babb, AO Contributor | Jan 8, 2016 | Search Engine Optimization, Website Design
So you’ve resolved that you’ll need some help on the web design front, but you remain a bit uncertain about to whom you should turn. It’s a perfectly normal (and common) situation. There is no shortage of web design companies, and choosing the right website design...
by Stephen Babb, AO Contributor | Dec 28, 2015 | Search Engine Optimization
There’s a new myth making the rounds: that your SEO company isn’t as helpful as they used to be. In November, Mark Macias argued on Digital Journal that PR firms have replaced search engine optimization (SEO) companies as a go-to service for businesses seeking a...
by Stephen Babb, AO Contributor | Dec 3, 2015 | Local Search SEO, Online Reputation Management, Search Engine Optimization, Social Media Management
If business isn’t growing, chances are the answer to that question is an unfortunate “no.” Word of mouth isn’t entirely a thing of the past, but it’s different now. Writing for Dentistry IQ, Christine Alfano specifically notes the importance of online reviews....
by Hann Wang, AO Contributor | Dec 1, 2015 | Search Engine Optimization
The year is quickly coming to a close. This is undoubtedly the most important time of year for one reason: Shopping. The holidays bring out hordes of shoppers jumping on the latest deals from retailers clearing out inventory. But just how much do consumers spend...