by Adapting Online | Mar 15, 2016 | Local Search SEO, Social Media Management
Google continues to be a dominating force in the digital landscape. Billions of queries are processed every day for searches ranging from product information to local business details and more. Ranking at the top results for relevant keywords practically makes your...
by Hann Wang, AO Contributor | Jan 14, 2016 | Local Search SEO, Social Media Management
The digital age has made it easier than ever to connect with people from all parts of the world. Log in to your favorite social platform, and you can immediately see all the latest updates from friends and companies you follow. Facebook is undoubtedly the most popular...
by Stephen Babb, AO Contributor | Jan 11, 2016 | Social Media Management
It’s not enough to simply use social media, not in a world where just about everyone else is using it, too. Businesses attempting to embark upon or revise their social media presences should fully investigate best practices and potential pitfalls alike. Some of the...
by Hann Wang, AO Contributor | Dec 15, 2015 | Local Search SEO, Social Media Management
Search engines account for a large share of online traffic. But social media is a force to be reckoned with. Social activity has proliferated over the last few years alone, driven largely by widespread smartphone adoption. Online users now spend more of their time on...
by Stephen Babb, AO Contributor | Dec 14, 2015 | Social Media Management
While traditional marketing methods are alive and well, a social media approach can add tons of value to your outreach efforts. Forbes’ Sujan Patel notes a recent Nielsen report estimating that 80 percent of corporations in the United States, “are now leveraging...
by Stephen Babb, AO Contributor | Dec 10, 2015 | Social Media Management
Every company cares about marketing, but small businesses have to be especially careful about how they invest. You may have a limited marketing budget, so making the most of each dollar spent is crucial. That’s where social media enters the equation. It’s not just a...